2006-01-27 08:19 | fche blog seriously consumer optimization

Here are some more amusing instances of companies messing with common sense in order to make another buck off of silly consumers.

Item. No-name brand “9V Size” battery that only puts out 7.5V when new. It is a poor substitute.

Item. Bulk box of baby wipes, containing seven little packs, rather the eight for which the outer carton was designed and would precisely fit.

Item. Snack and drink sizes that shrink over a course of months while maintaining the price.

... and many more.

It’s both funny and sad that these companies successfully assess customer mentality with such cynicism.

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Don’t forget increasing pant sizes but keeping the same size number.
me - 2006-02-03 19:35

  
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